Michael Ward,auto analyst with Soleil Securities,says 2010 should be a good year for Ford Motor Company.They positioned themselves to benefit from a higher revenue environment.Ford is in a good position to capitalize on the restructuring measures they put in place.They are giving up a very strong name in Volvo,but the sale will net about two billion dollars in proceeds,helping Ford focus on their "One Ford" strategy.
Over the next few years,Mr.Ward believes,Ford will focus on global products such as the Fiesta hatchback.Another global model Ford will be promoting is the Transit Connect,a compact van just now being introduced to the U.S.It had been marketed in 55 countries and saw success as a small business vehicle,and even as an ambulance.It has good fuel economy for a van,and comes in both 5-passenger and cargo versions.
Ford shares closed 2009 at 10 dollars even,just 37 cents off their high for the year,and well off their low of 1.50.They don't yield a dividend,and were down .13 for the week.In this morning's trading,Ford was up as high as 10.17.
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