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Showing posts with label MKS sedan. Show all posts
Showing posts with label MKS sedan. Show all posts
Tuesday, March 11, 2008
Lincoln Gets Attention
Under the guidance of Jim Farley,Ford's chief of global marketing,communications and U.S. sales,the Lincoln brand is getting a lot of attention.Mr.Farley,who came to Ford after 17 years at Toyota Motors(TM),hopes to make Lincoln a global luxury brand along the lines of Lexus,which he developed at Toyota.The Lincoln Town Car is to be replaced this year with the MKS sedan,which features a new bow-wave grille,a large 18.4 cubic foot trunk,the Sync voice activation system developed with Microsoft(MSFT),a capless fuel filler,adaptive cruise control and a heat-sensing entry keypad.Future Lincoln vehicles will utilize EcoBoost engine technology,which uses turbocharging and gasoline-injection to improve performance and fuel economy.
Labels:
EcoBoost,
Ford Motor Company,
Jim Farley,
Lincoln,
Microsoft,
MKS sedan
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