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Tuesday, March 11, 2008
Ford Sales Down,But Quality Up
The economic downturn is harming Ford Motor Company(F) as both consumers and businesses cut back on vehicle purchases.Year over year,total vehicle sales were down 6.9%.In response,Ford cut second quarter production plans to 730,000 vehicles,or 10%.As a result,5% of the workforce,or 2500 workers,will be laid off.Nonetheless,Ford is making progress in quality and product development.Consumer Reports has given Ford several top recommendation awards for reliability,safety and stability.Ford was praised by the magazine for improving quality and making significant progress.Ford will be introducing the Lincoln MKS sedan this year,as well as the Work Solutions mobile office concept on commercial vehicles.Ford will be well-positioned to take advantage of economic recovery.
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