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Monday, May 14, 2012
Who Sings on the Budweiser Super Bowl Commercial
The song on this beer commercial,which is still being run,is actually a mash-up of three different layers of music.The base of it is The Cult's 1985 hit "She Sells Sanctuary."On top of that is rapper Flo Rida's remix of Avicii's track "Good Feeling."That constitutes the other two layers of music,and is called "Flo Rida-Good Feeling Remix featuring Avicii."All of this music is available separately,as well as in the mash-up form,on YouTube.Surely it is one of the more complex audio productions to ever back a TV commercial.The commercial itself includes historical allusions to the end of Prohibition and the Apollo astronauts on the moon.
The mash-up is controversial.Many of The Cult's fans detest it.You don't even hear Ian Astbury's vocals on the mash-up.The only voice you hear is Flo Rida's.Generally,however,the commercial has gotten a positive response for its innovative character and catchy music,bolstering Budweiser's reputation as a good times beverage.
Budweiser belongs to the Belgian-Brazilian brewery Inbev.Anheuser Busch Inbev SA(BUD).
Labels:
advertising,
Anheuser Busch Inbev SA,
Budweiser,
Flo Rida,
Super Bowl,
The Cult
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